In the fall of 2002, Blas Santana and John Micelin met for the first time. Drawn together by their love for sports while playing on the same intramural basketball team at Rider University, these two young adults from Paterson, New Jersey and Everett, Massachusetts had no idea this would be the beginning of their friendship.
Years later, after many different life experiences and the 2007 loss of John Micelin, Blas Santana founded the Infinite Empire. John’s belief that they were “Forever Kings” because of their devotion to family, principles, and morals, as well as making decisions on their own accord instead of following what’s popular, inspired the name. Santana simply took the “forever” and turned it into “infinite” and the “king” into “empire.” The goal was to create something for their families that would last forever. Many of his close friends and acquaintances shared similar experiences and in the beliefs and support the dream. Infinite Empire is a company founded to share their lifestyles through clothing, merchandise, entertainment, and helping others with production.
While Infinite Empire by nature is a full-service merchandise and entertainment company, it is also a way of life. By definition, Infinite Empire means indefinitely supreme power in governing. Infinite Empire will use clothing and apparel as an avenue to never ending success. Based on the principles of loyalty, integrity, intelligence, and an unmatched work ethic, Infinite Empire believes it has the necessary tools to enter the fashion industry and flourish while also having an avenue to let their friends express themselves artistically through sounds and visuals. It is also important to the Infinite Empire to not only give back to the communities from which they come from, but also to remain visible and become an example for the youth of what you can achieve if you work hard and believe in yourself no matter what the odds are.
Motivate your mind. Motivate those around you. BUILD YOUR EMPIRE!